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Breakthrough Brand Podcast - Online Business Growth, Website Design Strategies, Grow a Podcast, Motherhood and Business, Passive Income, Christian Faith, Showit Templates

May 19, 2020

In this case study episode, I’m chatting with Kaylan Thompson. You’ve heard Kaylan in a past episode already (episode #51) where she teaches us how to hire your first team member. Now, she’s back and we’re talking about what it’s like to be an EM Shop customer! Kaylan uses the Nicole template from my shop for her gorgeous website. She’s had a lot of success in her business, and we’re talking here about how her website has played a role in that. 

Highlights from this episode:

  • How Kaylan got her website template live in under 5 days (with no prior Showit experience!) 
  • Kaylan’s tips for customizing your template quickly and with ease 
  • How to make your own brand from your website template (yep, without hiring a designer!) 
  • Kaylan’s advice for using your website template as a guide for writing your website copy 
  • Using tools like Canva to create graphics to match your brand
  • How Kaylan’s sales page “did the work” of making the sale and allowed her to not have to sell on sales calls 
  • How Kaylan’s new website helped her stop stressing out about booking clients  


Shop website templates at  

See Kaylan’s website template in action at  

See even more website templates in action at 

See the full show notes for this episode here:  

Wondering how Showit compares to Squarespace, Wix, or WordPress? Check out episode 31, 32, and 33 of this podcast!