Jul 2, 2019
If you’ve ever wondered “How much is too much editing?” when it comes to your testimonials, then this is your episode! This is such a strange topic because there’s no official guide book to this sort of thing anywhere. It’s very much uncharted territory.
In this episode we explore questions like: What if the review has a typo? What if the grammar just doesn’t make sense? Can I change up the wording a little bit?
It can feel really confusing figuring out where to draw the line when you use testimonials from past clients, I get it. This episode will guide you to clarity.
I dive into 8 common changes people might want to make to a testimonial, and I tell you if it’s ok to change or totally not ok.
Episode Highlights:
- Answering the big question of “Can I do a little editing to my client’s testimonials?”
- What’s totally NOT ethical when it comes to getting testimonials from clients
- What to do when your client misspells something or uses bad grammar in their testimonial
- When the testimonial doesn’t make sense as written, how to fix it
- What’s the deal with reordering sentences or cutting things out of a testimonial, is that ok?
- When you want to change “she” to your own name for a pull quote
- How to ask permission to make changes so that you’re always in the clear
Links Mentioned in this Episode:
- Listen to last week’s episode about testimonials: https://elizabethmccravy.com/19
- Get the show notes: https://elizabethmccravy.com/20
- See testimonials on Elizabeth’s website as examples: https://elizabethmccravy.com/
- Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy